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#1 CRYPTO APP IN LATAM

THE CRYPTO APP #1 IN LATAM

Lemon is a Latam-born company spearheading the retail cryptomarket in the region with the most active user ranking in Argentina and the second highest in Latam.


Change the rules

Change the rules

Why do we do Lemon?
We know that blockchain has the potential to connect humanity like never before. But breaking the old structures won't be easy, the challenge is huge.

What is the future we imagine? Free and decentralized.

How are we going to build it? With our community: those who want to be part of the transformation.

Together we will rebel against everything that is broken to build a better future.

Why do we do Lemon?
We know that blockchain has the potential to connect humanity like never before. But breaking the old structures won't be easy, the challenge is huge.

What is the future we imagine? Free and decentralized.

How are we going to build it? With our community: those who want to be part of the transformation.

Together we will rebel against everything that is broken to build a better future.

LAUNCHING CIVILIZATION INTO THE FUTURE OF MONEY AND THE INTERNET

LAUNCHING CIVILIZATION INTO THE FUTURE OF MONEY AND THE INTERNET

The team

behind Lemon

FOUNDER & CEO

Marcelo Cavazzoli is an Argentine entrepreneur, and the founder and CEO of Lemon. He started programming at the age of 12 and studied Computer Engineering at the University of Buenos Aires. He has founded multiple apps, videogames and three startups. After winning an ETHGlobal LATAM hackathon award in 2018, he merged retail and blockchain by creating Lemon to enable millions of people living in the region to use crypto in their daily lives.

FOUNDER & CEO

Marcelo Cavazzoli is an Argentine entrepreneur, and the founder and CEO of Lemon. He started programming at the age of 12 and studied Computer Engineering at the University of Buenos Aires. He has founded multiple apps, videogames and three startups. After winning an ETHGlobal LATAM hackathon award in 2018, he merged retail and blockchain by creating Lemon to enable millions of people living in the region to use crypto in their daily lives.

FOUNDER & CEO

Marcelo Cavazzoli is an Argentine entrepreneur, and the founder and CEO of Lemon. He started programming at the age of 12 and studied Computer Engineering at the University of Buenos Aires. He has founded multiple apps, videogames and three startups. After winning an ETHGlobal LATAM hackathon award in 2018, he merged retail and blockchain by creating Lemon to enable millions of people living in the region to use crypto in their daily lives.

After a career spanning over 25 years in finance, he specializes in deepening the interaction between traditional finance and crypto, building interdisciplinary work teams to take companies to the next level. He was the CFO of the content platform HSM/WOBI and also CFO at Wolox.

After a career spanning over 25 years in finance, he specializes in deepening the interaction between traditional finance and crypto, building interdisciplinary work teams to take companies to the next level. He was the CFO of the content platform HSM/WOBI and also CFO at Wolox.

After a career spanning over 25 years in finance, he specializes in deepening the interaction between traditional finance and crypto, building interdisciplinary work teams to take companies to the next level. He was the CFO of the content platform HSM/WOBI and also CFO at Wolox.

An Industrial Engineer from the University of Buenos Aires, he’s been COO of Lemon since the beginning of the company, focusing on process management and developing new markets. Previously, he spent four years at Tenaris, a leading supplier of steel pipe and services for the world’s energy industry.

An Industrial Engineer from the University of Buenos Aires, he’s been COO of Lemon since the beginning of the company, focusing on process management and developing new markets. Previously, he spent four years at Tenaris, a leading supplier of steel pipe and services for the world’s energy industry.

An Industrial Engineer from the University of Buenos Aires, he’s been COO of Lemon since the beginning of the company, focusing on process management and developing new markets. Previously, he spent four years at Tenaris, a leading supplier of steel pipe and services for the world’s energy industry.

Our Story

In 2019, Marcelo Cavazzoli founded and launched Lemon, an app designed to make crypto easy and accessible. In its first years, Lemon raised over USD 44 million in investment rounds led by Kingsway Capital, DTS Global, Valor Capital, among others.


The launch of Lemon Card in 2021, Lemon brought the crypto revolution to the wallets of ordinary users, hacking the traditional financial system by using blockchain. The company quickly grew to one million users, launched one of the largest collections of NFTs, in the world and in 2023 took its first steps to expand in the region of Latin America.


We've already made crypto cool and mainstream. Now we´re building a better future together with our community.

The team

behind Lemon

Our Story

The team

behind

Timeline

2019

App launch

2020

10,000 users

2021

Launch of the Lemon Card

2022

1,000,000 users

2021

Lemon Nation

2021

Proof of Reserves live inapp

2023

2,000,000 users

2024

2,000,000 users

Lemon at a glance

+2.5M

users in Latin America

+900k

Lemon Cards issued

+824k

Lemmies NFT revealed

+100k

monthly messages in Telegram

+30

available tokens

+19

deposit networks

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